Step # 1: The
Which of the following statements
is a good rule to go by when grocery shopping?
A. Always buy things on sale.
B. Buy larger packages to save money on the product.
C. Both A and B.
D. Neither A or B.
You should only buy items on
sale if you need them, not because they are on sale.
Manufactures know that people assume a bigger package means a
better deal, so they make their packaging bigger. You need to
compare units or price per weight, not package size.
Get rid of self-defeating
shopping savings thoughts, believe that you will save, and you
will have mastered the first step necessary to overcome your
struggles with saving at the grocery store. What is true about
you in your mind, you will live.
Remember, your �personal
truth.� You hold powerful beliefs about these influence and
ourselves, good or bad, and affect how we approach our life. You
don�t have to look far to find negative examples of �personal
truths� that can jump out and ambush our home grocery savings
program. You start this program or try that program. However,
our �personal truth� is that of a failure and why wouldn�t
Every success or failure flows
from your self-determined �personal truth.� No matter what
it is, that is how you go into the world. What you believe about
yourselves, how you treat your own truth, leads and directs your
There are events that go on
inside you � inner issues that include the things you tell
yourself, the things you believe, and the inner chat that shapes
your activities. Unless you get rid of your self-defeating
belief, they will actually gain thrust, becoming more totally
stuck in the routine patterns of your life and more steadfast to
change. Before you rid our self of these beliefs, you must spot
and admit them.
How you approach this issue of
choice is essential to your success. You are creating your own
situation. Once you wake up to this fact, you can begin to see,
with crystal-clear definition what choices you have made that
led to this result. Then you can start changing thoughts,
attitudes, behaviors, and choices to get a different result.
You must accept your role in
your problems, recognizing that you are responsible, means that
you get it. It means that you welcome that the answer lies with
yourself. This gives you a wonderful head start toward success.
I understand that when I start
talking about mental goings-on, your reasonable reaction may be,
�He�s asking me to look at my thoughts and deal with my
feelings. Be real, I don�t put myself first.�
I�m not a self-help guru.
What I want to is help you take control of your internal
self-talk. Then you�ll be amazed at the power you have to get
your food budget under control. However, change must come total
from within; this is where you�ll find real power to create
Increase Our Savings Through
During the day, you engage in
chats with many other people, but your most active and steady
chats are the talks you have with your self. It is a real-time
metal talk and a flow of opinions that you have with your self
about everything that is going on in your life. It is your
behaviors too. Deciding your thoughts, you choose the costs that
you link with those opinions. If you pick low self-esteem and
low self-confidence, it really flows from your self-talk.
Your thoughts are controlling
agendas. That�s why your focus with this step will be to
throwing away any harmful self-talk you�re dragging around
with you and change it with positive, creative inner chats.
However, please don�t confuse this with �think yourself
rich.� I don�t believe something as important as budget
management can be summed up in such a pat phrase, and I�m not
here to tell you that the answer to your budget problems is to
think good thoughts all the time.
Phase One: Become Aware of Your
Typically, mistaken thinking
runs along obvious lines. After some research, I have recognized
ten of the most general self-defeating messages that can weaken
our efforts. Clearly, if we know what these messages are and
become aware of them in our own life, we can change the path of
our efforts. They are:
1. Outside / Inside:
Sensibly, measure what you can control and what you cannot, and
take action to make a change in your life.
Classifications are self-descriptions in your inner chats that
echo certain statements you�ve make about yourself. Many of
these labels came from how you observed yourself, messing up or
it has come from others. However, whatever their basis, you�re
inclined to internalize your labels, believe your labels, and
live by your labels. When you believe such a label as true, you
destroy your self-confidence, your self-determination, and your
longing for a better life. If you believe a destructive label,
then you�ll completely miss proof to the opposite.
3. Jamming Belief: So
when faced with a jamming belief, protect yourself. You convince
yourself that any type of lifestyle change is difficult.
4. Crystal Ball Gazing:
You are your own psychic and you can foretell your future. You
make predictions about your future all the time.
5. The Whole Enchilada
Thinking: Many times, you could be at the grocery store and
tell yourself, �what the heck, I keep looking at those
strawberries and this time I bought them. I�ve blown my
budget, so why not get that extra half-gallon of ice cream.�
6. Devastation Thinking:
You know you�re in difficulty when you evaluative events and
overstate their importance or consequence. It is a form of
negative self-talk when an extra dollar you spend is the most
you�ve overspent. When you talk to yourself like this, it can
lead to loss of self-control.
7. Follow Impossible Dreams:
Maybe you�re thinking, �if I save money on my budget, I�ll
be like Donald Trump and have my own TV show.� OK, sounds
positive, but is it? However, it is negative because it is
difficult and impractical. You want to avoid feelings of failure
and disappointment. It is a case of being real.
8. Gut-Level Reasoning:
For example, the belief that �I feel poor� becomes �I am
poor.� You accept a feeling as absolute truth and begin
believing it. Your bank account may show you have a small
fortune there, but you don�t see or hear that.
9. Self-Downing: �I
don�t have any self-control,� you say. You�re condemning
yourself. Stop it. It is hard enough other putting us down; we
don�t and must not do it to ourselves. You have the power to
stop any self-doubt.
10. Poor Me thinking:
This comes from feeling deprived or out of fear. For example,
you have not had Fig Newtons for months and you love Fig Newtons.
You begin to feel sorry for yourself. All you need to do is
believe you can have Fig Newtons, occasionally, and still stay
There are some classic types on
self-talking that may be sabotaging you. I hope you�ve
recognized from this discussion that self-talk, when negative,
is relentless, and can be highly destructive. If you�re
demeaning yourself, your body, and your personal control, and
your self-talk shows it, you�ll be compromised. Everyone
criticizes themselves. Everyone has self-doubt. Everyone has
anxiety. However, you don�t have to passively accept these
messages. Challenge them and get your life under control.
Phase Two: Challenge Your
Is your budget savings problems
are due at least in part to errors in your thinking, to flawed
statement about what is going on in your life, you have to work
to confront that thinking. You need to ask three questions:
Is your inner chat true?
Most of us don�t question the
truthfulness of our inner chat; instead you infect it with many
of the self-defeating messages. For example, �I can�t help
but buy one or two impulse items when I�m grocery shopping.�
Start reacting to your inner
replies as if they were statements on a true-fast quiz. Are your
responses true or are they false? Can you prove it? You�ve got
to start challenging your inner chat in this regard, and expose
the fictions and the falsehoods. No matter what you�re telling
yourself, test everything against this question. Should it be
true, then you must deal with it. If it�s not true, kick it
Does your inner chat serve your
It�s a sure bet that you�re
clinging to certain thoughts and beliefs because they serve as a
handy excuse or justification for why you�ve botched your
grocery shopping savings efforts in the past.
You�re locked in classic
victim things. You�re reacting to the world as a victim,
clinging to the belief they your problems can�t possibly be
your fault. You�ve been conning yourself without
cross-examining yourself, because no one�s listening to your
inner chat except you. You�ve been willing to accept your
excuses as face value and you�ve been letting yourself off far
There are no victims, only
volunteers. You are creating the situations you�re in; you�re
creating the thoughts and emotions that flow from those
situations. You must embrace the fact that you own your problems
and take action to solve them.
Is your inner chat helping you
achieve your grocery shopping savings goals.
Given your goals, how does your
current thinking help you get there? If you keep repeating �This
won�t work,� or �It�s too hard,� help you achieve
grocery shopping savings control? Are your thoughts, beliefs,
and attitudes moving you closer to what you want?
When your inner chat isn�t
true, when it doesn�t serve your best interest, when it�s
standing between you and your efforts to reach your goals, then
it�s time for you to jack up your thinking and do something
different. It�s time to generate positive, healthy inner chat
that does everything the negative internal crap does not. If you
shake up your internal messaging system, challenging in
particular those views you hold about yourself, rather than
blindly or habitually accepting them as the whole truth and
nothing but, then your level of control over your problems will
strengthen, and I mean fast.
Phase Three: Restructure Your
Thinking with Positive Inner Talk.
You�ve seen through the
examples here that inner chat can be highly negative and
disruptive. The flip side to this is a positive type of inner
chat � one that is rationally optimistic and productive.
If you tell yourself good
things that are not based in reality, this brand of inner chat
is not at all positive. It all comes back to your �personal
truth,� and you know that is a truth you live. Lie to
yourself, and you will pay the price of never achieving your
budget goals over the long-term.
A rational, healthy inner chat
would tell you the truth so you can do something about it. If
you�ve got a problems, admit it. Have an honest conversation
with yourself. For example: �I�m not powerless over this
behavior. I�m in charge of myself. I have to choose what�s
more important; reactive shopping or taking care of my family.
It�s my choice, and I can do something about it.� Simply,
don�t con yourself.
I want you to root out the
self-defeating thinking that holds you back and incorporate
rational, balanced, and productive dialogue into your thinking.
Doing this means that you must have a new conversation with
yourself that respond to negative messages truthfully and
For example: �I�m a loser.
I�m a failure.� You want to replace these thought with
descriptions that are positive and accurately reflect who you
are and what you stand for. Instead of a confining label,
describe yourself positively, but always realistically. Call
yourself a winner. Call yourself an athlete. Call yourself a
grocery shopping saver enthusiast. You want to describe yourself
in a manner that reflects a winning identity.
If wrong thinking has been
infecting your life for a very long time, keep in mind that
changing it is an ongoing process. You must seek to question
your focus, dispute the inner conversations you have with
yourself, come to grips with your self-honesty, and make it a
matter of practice to replace self-abusive talk with rational,
healthy dialogue. You must work hard to ensure that faulty
thinking does not continually poison your thinking and your
self-perceptions. Be patient with yourself as you go through
this process. You are learning new skills, and like any new
skill, you master them only through practice.
In the Step
#2, you continue to
believe you can create great savings at the grocery store. In
this next step, you�ll see how important keeping an inventory
of your pantry, freezer, refrigerator and spice rack are.
Go to Step #2
Page 1 of